AI Insights · Timothy · April 2021
Q1 2021 Roundup: Top Tabletop Board Games on Android in Latin America
A look at the performance of the top 5 Tabletop Board Games apps for Android in Latin America during the first quarter of 2021. Insights show varying trends in downloads and active users, with detailed data available from Sensor Tower.
A Glimpse at Latin America's Favorite Tabletop Board Games Apps in Q1 2021
The first quarter of 2021 has been an interesting period for Tabletop Board Games on the Android platform in Latin America. Sensor Tower's data provides us with a clear view of how five major apps have performed in this vibrant market.
Starting with Parchisi STAR Online by Gameberry Labs, the app showed a steady increase in revenue from $22K to nearly $27K, with downloads peaking at 189K in the last week of March. Weekly active users reflected a positive trend, reaching 2.95M at the quarter's close.
Moonfrog's Ludo Club - Dice & Board Game also saw an uptick in revenue, climbing from $13K to $14K over the quarter, while downloads hit a high of 219K in mid-March. Active users rose consistently, topping at over 1M by the end of March.
Chess - Play and Learn from Chess.com experienced modest revenue fluctuations, ending the quarter with a slight dip to $7K. The app's downloads saw a downward trend, concluding at 68K, though weekly active users remained robust, hovering around the 479K mark.
Backgammon - Lord of the Board by Beach Bum Ltd. had a challenging quarter in terms of revenue, which decreased to below $1K. The app's downloads and active users both saw a decline, ending March with 466 downloads and roughly 10K active users.
Lastly, MONOPOLY from Marmalade Game Studio displayed a decrease in revenue, ending at $759, with downloads dropping to 178 in the final week of March. Active users experienced a significant fall, concluding the quarter at just over 1.5K.
While these trends provide a snapshot of the market, further insights and a deeper dive into the data can be found at Sensor Tower. It's clear that the appetite for Tabletop Board Games in Latin America remains strong, with varying degrees of engagement across different apps.